Zurich launches Swiss Prime Savings Insurance Plan to help customers plan life’s important goals
Designed with humanity for a legacy of timeless value
Zurich is pleased to announce the launch of Swiss Prime Savings Insurance Plan (“Swiss Prime”). It provides a long-term savings solution with growth opportunities, supporting customers in achieving their important life goals with clarity and confidence.
Swiss Prime is a participating life insurance plan with a short premium commitment of just 2 or 5 years, so that customers can complete premium payments early and focus on long-term growth. Through its three core strengths - steady value accumulation, flexibility for different life stages, and comprehensive legacy solutions - Swiss Prime helps customers navigate life’s milestones with confidence.
Key product highlights:
- Steady value accumulation and potential long-term returns:
- Wealth accumulation with guaranteed cash value, offering predictable returns which may increase over policy years, to give your savings certainty despite market fluctuation
- Growth potential with non-guaranteed terminal bonus, supporting you in building meaningful reserves for future aspirations
- Flexibility in financial planning to meet changing needs and secure new opportunities:
- Terminal bonus lock-in option
- 7 settlement currencies
- Premium holiday
- Access to policy value for unforeseen financial needs
- Seamless inheritance for loved ones as lasting commitment:
- Policy split option to arrange wealth allocation
- Unlimited number of times for change of life insured and/or policyholder
- Appointment of contingent life insured
- First-in-market1: Contingent policyholder nomination (adult or minor), allowing activation upon the policyholder’s diagnosis of a designated critical health condition or pass away, to providing customers and their loved ones with extra security when it matters most
- First-in-market2: Record a personal audio or video message in advance to express love and care beyond words through our customer online platform OneZurich
- Death benefit settlement option and special settlement arrangement
To explore the full product features and important information, including key product risks, please refer to the product brochure available here.
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To help customers benefit from the newly launched Swiss Prime, Zurich is offering the following limited-time promotion with a total discount of up to 58% on the first-year annualized premium (Offer 1 plus Offer 2). The offers are available for application from now until April 30, 2026 (policy must be issued on or before May 29, 2026).
- Offer 1: Up to 18% premium discount
- Offer 2: Up to 4.5% p.a. prepayment interest rate
Reach out to your financial advisor now to learn more, or click here for full promotion details.
Remarks:
1. This heartfelt message service was pioneered in the Swiss Fortune (Premier) Universal Life Insurance Plan issued by Zurich on September 16, 2025 by comparing with savings insurance products provided by Hong Kong major insurance companies as of August 31, 2025.
2. The contingent policyholder nomination feature was pioneered in the Swiss Care Critical Illness Insurance Plan issued by Zurich in 2021, following a comparison with other publicly available critical illness plans offered to customers by major life insurance companies in Hong Kong as of October 29, 2021.
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Disclaimer:
The insurance product mentioned in this material is underwritten by Zurich Life Insurance (Hong Kong) Limited (“Zurich”) and is intended only for sale in the Hong Kong SAR. This material should not be regarded as an offer or solicitation to sell any insurance products or services in any jurisdiction in which such offer or solicitation would be unlawful in such jurisdiction.
The product information provided herein is for reference only and does not form part of the insurance contract. Please refer to the product brochure for the detailed features, exclusions and important information (including risk disclosure) and the policy provisions for the detailed terms and conditions. In case of inconsistency, the policy provisions shall prevail. Zurich reserves the right of final approval and decision on all matters.