Zurich and HTHK extend strategic collaboration to transform travel experience in Greater Bay Area

Zurich Insurance (Hong Kong) (Zurich) and Hutchison Telecommunications (Hong Kong) Limited (HTHK), in collaboration with HTHK’s service brand Domain5^@, today announced an expansion of their strategic collaboration, highlighted by the launch of the 24-hour / GBA Travel Pro Pass, tailored for customers of the SoSIM^# prepaid SIM cards (SoSIM).

To address travellers’ growing demand for seamless travel protection in the Greater Bay Area (GBA), the new travel service bundle combines a 24-hour travel data plan with a 24-hour travel insurance plan. This bundle offers travellers great convenience and peace of mind, coupled with a seamless digital experience.

Integrating travel data with insurance coverage for seamless protection

The 24-hour / GBA Travel Pro Pass ensures that SoSIM customers receive insurance coverage as soon as they activate their travel data plans, revolutionising how travellers buy insurance policy and allowing them to focus on planning their trips.

As frequent travellers to the GBA often enjoy impromptu travel, the Pass provides flexibility and protection from the start of their journey. When they return to Hong Kong and switch back to local data, the insurance coverage automatically ends, ensuring a hassle-free experience. The Pass sets a new standard for travel protection and is ideal for a 2-day, 1-night trip within a 24-hour time frame. It can cover a trip up to a maximum of 10 days.

The 24-hour / GBA Travel Pro Pass, a market-first^ service integrating SoSIM’s 24-hour travel data pass with Zurich’s insurance coverage, is available for SoSIM customers for HKD 19.9. The bundle includes 500MB of GBA travel data entitlement and 500MB of Hong Kong data entitlement, alongside the Zurich GBA Go! Insurance Plan. The one-stop purchasing experience simplifies travel preparation. SoSIM customers subscribing to the 24-hour / GBA Travel Pro Pass will receive protection from the Zurich GBA Go! Insurance Plan without having to buy the policy separately.

Jim Qin, Chief Executive Officer of General Insurance at Zurich Insurance (Hong Kong), stated: "Over the past year, both companies have observed significant growth in GBA travel, resulting in a rising demand for travel insurance and data plans. As a market leader in the insurance industry, we are committed to leading the way in fulfilling the ever-changing needs of our customers. With this bundled travel package, we are taking the first step to provide the most convenient and effective solutions for GBA travellers, ensuring they have both protection and data ready whenever they choose to travel.”

Kenny Koo, Executive Director and CEO of Hutchison Telecommunications Hong Kong Holdings Limited, said: “The synergy generated by the collaboration between HTHK and Zurich strengthens our position as a leading digital operator. By integrating the innovative 24-hour / GBA Travel Pro Pass into SoSIM, we enable weekend northbound travellers making short-haul trips to enjoy travel protection and data services in one go. We believe SoSIM is the only prepaid card with embedded travel protection and over 400 sales points in Hong Kong, setting a new travel standard for northbound travel.”

Buy-two-get-one-free offer to celebrate new launch

From April 29 to May 1, 2025, SoSIM customers subscribing to the 24-hour / GBA Travel Pro Pass will enjoy a buy-two-get-one-free offer for an average daily price of merely HKD 13.3. For details, see https://www.sosimhk.com/en/travel/data-roaming.html#zurich。